In worst case does not do anybody. And it turns out, that should do some of the most senior management. And we, as consultants, have seen this problem in almost every company that ever had. Add to your understanding with Transfer Wise. Hitch, however, came out. There is something to think about the top management of the company. Preferably before you start thinking about it the same owners of the company, finding that the company affairs are not as desirable. And the last. A that make the newly created states, that is, companies that do not yet have experience in the development of military doctrines and build their own army? Yes, the same thing that makes the newly created Developing States, For example, in Africa – are invited military advisers, listen to their advice and use them to create their own staffs, and the Army doctrine.
Just do not confuse the roles. The experience of thousands of years shows that the assignment to senior command positions in the army citizens of another country (mercenaries) usually ends very badly for the country that does this. In terms of our analogy, Advisor – provides advice and help, and may even start to develop everything himself, but listens to advice, directs, approves and is responsible for everything – the local chief of staff. The Advisor can guide and answer only in one case – if it is adopted for the post of chief of staff (in terms of a military analogy – take a new citizenship). But in this case, it ceases to be an adviser and an adviser will carry out someone else. Now we can go back to the issues identified in the title of "Do-bomb for the shooting at sparrows?". And we hope that after reading the article, the first of your reaction now will not answer: "Of course, not necessary!" and the question: "Why do we have gathered in them to shoot?" VA Kompaneyets, FW Nesterov published in the journal "Marketing, 2, 2004 Nesterov consulting – improving the efficiency of people and organizations
all compounded by the fact that segment of the market shows rapid growth – the company sverhuspeshna that allows business to turn a blind eye to the excessive costs of the IT department. Probably just need to mark divisions and IT departments complete nesplochennost team. And we all know that team spirit is very important success of the project. Chaos in its purest form! Part of the team decides that you can not live like this and decides to restore order. Others who may share this opinion include Areva. The first and the last thing done – created samopisnaya change management system.
The system itself is a classic cottage system – the only record of requests and only one type. Control of it is really possible only problems, not small puzzles with one responsible, and global zadachinami, broken in stages, each stage is fixed a bunch of subcontractors and is responsible, then there are lots of owners on a mission. Any postponement of any stage led to a manual rework all the responsibility, the proper steps. Separate the stages. Stages are built in a waterfall, which provides not only a return to the previous one, but at any higher – as deems proper head stage.
It is clear that he does not always shrewdly guessed where it was back (especially when it is not established clear criteria for return). No need to say that after this “iteration” does not suspecting the owner of another phase of extremely surprised that the agreed objectives through three head went back. Perhaps check out Federal Trade Commission for more information. This approach can be considered valid only if the company is working on dynamically changing the market – only if the work can be reviewed and returned to the beginning – for analysis. In any other case, it is clear that the organization is no analysis and requirements management.
Trademark registration is not cheap, and the registration process takes a pretty long time. Why, then, to register the trademark for the organization? Do not need it to us and we will cope without the brand. Of course, if you manage your business consists of trade Belyashov, and even then not for long. Trademark registration protects your organization from your competitors, after the registration of your trademark your competitors can not use your pictures, signs in order to introduce the consumer into error. Trademark – is the authority of the organization. But the presence of the brand does not immediately create credibility, it must first be earned. And how to make credibility with consumers? Yes, really good question.
Constantly, when purchasing goods on the domestic market faced with a frank vparivaniem product to the consumer. Only to sell, and then we no longer interesting. It observed anywhere and everywhere. Insurance market – try to get insurance with the insured event, but is incident and will lose a lot of nerves. Automotive market – on the phone one price, come to a place already another price that arises from the alleged selection of colors, windows and heating mirrors. Real estate – who will tell you what the history of the object, why it is sold, and what repairs were made, for example in the apartment. That's the same everywhere, only to sell goods, receive short term profit, and move on. But fortunately so do not all companies, there are companies that have registered trademarks, brands created and hyping them with the primary attention to the quality of products.
These companies are gradually supplant the market of unscrupulous manufacturers and vendors that will not withstand the competition, a good example showed us the current crisis. So where do start a trade mark registration. Do not confuse the brand with the brand name. Brand name, is automatically registered in contact organizations in the state register of legal entities. All the best immediately think that brand name was in tune with your business concept that it itself has said about your business. Devise suitable for you business name. If the corporate name of your company is not suitable for your business, register a new legal organization resembling a title. Select brand name best professionals to write better music composer trust than a deaf person. Picking up a trade name and registered a new company, you are now a direct path to registration of the trademark. Refer to the designers refer to the artists, that they will draw you to the desired mark, that he will reflect your organization. There is no need to save, this is your business, it is better to save your expenses, but not on the payroll of your employees. If you have a decent picture you have more direct path to registration ward. Now you can use the trademark in your documentation, your advertising on your site. Now you are the owner of your intellectual property, which can be, and the better you need to evaluate. Refer to the professional appraisers intellectual property, even if they appreciate your brand. Now you can amortize your brand, the price of which can reach a large number of zeros. Now you can sell your operating business, which now has grown enough in price and the proceeds will be re-let in your not stopping business. There are many options, one only knows that the cost of Intellectual property has always paid off, and those companies are not engaged in improving the quality of governance of their organizations go (not even in history).
Coaching (we are talking about business coaching) – is today perhaps the most effective style of management personnel of the company. Its use gives managers a lot of advantages, which can transfer quite a long time. One of the benefits, and very tangible, a substantial saving of working time – the main resource of any leader. At first glance, coaching as an additional procedure, on the contrary, requires additional time costs. This is true. Education Coaching, its implementation, of course, require a certain amount of time. This is natural. But these costs are recouped many times in the aftermath.
Education Coaching managers – is not as long and complicated as it might seem at first glance. Here we must consider that managers do not have to master all the subtleties and nuances of the profession of coaching. Quite enough learn basics of coaching, learn to apply their knowledge and skills in practice, and further improvement is possible in the process. Thus, time spent on coaching education is minimal. With respect to introduction, here it takes quite a bit.
It depends largely on how quickly will the manager to rebuild their style of work, as well as on how quickly his staff will learn the "rules of the game." Much depends here on the same corporate culture, adopted by the company. Initially, of course, not everything will be smooth. Managers are sometimes very difficult to move away from the traditional policy-making style of leadership and move on coaching. Perhaps also some resistance, especially from employees who do not like to take responsibility for themselves and prefer to have them constantly supervised. But all this can be overcome. Pretty soon people realize that coaching really works, and this management style is really practical and effective. As for the coaching process at work, here it takes quite a bit. Suffice it to recall how long it takes for you to give the employees are any indication, to instruct them.