Tag: advertising


Print on Packages

May 9, 2014

General

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Print on the packages – one of the most common types of advertising. Many companies have resorted to this just advertising techniques to attract potential audience. However, advertising on the package has a more indirect effect on consumer. This is due to the fact that man has learned to put barriers in their minds, which prevent the penetration of advertising information. Direct influence on the mind is very difficult. It remains to affect the subconscious.

Therefore, the printing on the packages of advertising information (or a corporate logo) is one of the best ways to influence. Why do I need a package? To move it some things. To this end, his man, and uses. At the forefront of he functionality of the package. If a packet of good quality: sturdy, roomy, comfortable – it will use them long enough. And if you're on such a package place your logo, it will inevitably be print out in his subconscious in the process of using the package.

That is why printing on the packages – one of the most efficient and cost-effective advertising tools. Print on the packages in a few ways. Y Each of these printing methods have their advantages and disadvantages. One way to print on the packages – flexography. Flexo is used to print on packages in large editions. It provides high quality images and fast production times. Offset printing on bags is also characterized by good quality and allows you to combine elements of white space and printed images. Silkscreen or screen printing on packages, used to print small runs. The thickness of the layer of the image is higher than in offset printing, so the picture is brighter and richer colors. In addition, printing can be carried out not only on a flat surface. Print on the packages using silk – the best option to prepare for the presentation. Flat foil stamping can be applied without changing the image of the relief material. Blind embossing printing on the packages used to add gloss and depth of obtaining relief image.


Business Tool

May 5, 2011

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The site can be profitable to the owner in different ways. Profitable can be a site with minimal information, as well as a powerful portal with sophisticated design and tens of thousands of pages of information demanded by the visitors. In this paper we consider the site not as an online store, or a means of internet marketing, but as a means of selling services and attract customers. Currently, there is a tendency when people Internet growing every day. Increasingly diverse population comes to the worldwide network, not only to entertain but also to search for any goods or services.

On demand we can suggest a service from a Yandex wordstat. Accordingly, our target customers are getting on our site for certain queries in the search engines eventually become real customers. This can happen as with the first call and in the aftermath. Thus percentage of potential customers who have been called a real conversion. Moving on search engines, launching a context or media advertising you attract more visitors, which means depending on the conversion of the site and more customers. It remains only to calculate how much you spend on advertising, conversion, how much you have income from one client and you will see that the site makes a profit.

Yet the conversion depends on how competently made your site. otherwise it might happen that spending money on advertising, but there is no impact – the conversion is minimal. In this case, only one way out – to optimize the site, alter, etc. Should carefully consider choice of studio, where you allow the creation of your site. There is a simple relationship – in most cases the more expensive site, the better it works. Site may not be cheaper than 15 000 rub, because literate over the site works staff different specializations, which can not be combined in one person. Designer, basically, a creative person and far from logical thinking – and thus difficult for him to analyze user behavior on the site. At the same time designer does not know how to paint beautiful pictures. Competition in the Internet is growing every day. More and more businesses understand how it works, and make the investment in the site.


Business Card

May 4, 2011

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If you necessary to introduce an opponent in absentia, please send your business card along with the business card of another person who is familiar with your beduyuschim opponent. In response, you should get the card the person to whom you had before. Business Card prizes should be standing up, with clearly pronouncing his name. The first holds out the card the one who came. Take it to the right hand, then rotate it, helping the second hand at 90 . If the meeting takes place on neutral territory, then older (in age and position) must be submitted by the first user, Jr., women were the first recommended for men, the owners should first give their business cards guests.

In no case do not put it right in your pocket. Put it before him on the table where you sit. If you’ve forgotten the name of the opponent or his office, you can always find this info on your business card, which is before you. Also, if the opponents a few, very convenient to decompose in front of a business card in the order in which they sit. Most importantly, do not forget to pick up all the business cards with you! If change of address or name is desirable to inform all business partners by sending them his new business card and make the old to make it clear from whom she is.

If you changed your phone number, only in extreme cases, it can enter the pen by hand. In no case should enter the hand of a new position or name. In any If you just need to urgently order the printing of business cards with new data. Since the advent of business cards, business people should always carry a business card in excess of the necessary requirements. No nothing worse than to answer the proffered card from your opponent that your gone. Therefore it is better to print business cards in large quantities, it is beneficial both from an economic point of view (large print runs is much cheaper) and ethical (not to be ashamed). Wear should be in a special business card holders, so they do not myalis in his pockets, and can also be in her purse. Thank you for your attention, do not forget about the etiquette of exchanging business cards, and good luck!