Page of the site must contain a particular phrase intended search query. This concept is the essence of site optimization, that is fit for the needs of its users and their needs in the truest sense of the word. Of course, a fundamental factor in this case – is subject site. Silly site devoted to bicycle or car technique to optimize pages for search 'earnings on the Internet. " But even if the site is strictly subject areas, each page is still fit for a particular thematic inquiry. Thus, the chances of increased inflow visitors soar. If we talk about such topics as website promotion, it should be noted that its optimization – is the foundation of SEO.
However, this case usually does not end there, because in life there is competition and any site there competing with the company, which is also fighting for a place under the sun. Then who will win this battle, if they all have one, and other firms all pages optimized? Preference will be on the side that has more links-reviews on the site. This, as in life. A popular man, of whom others say, and the more they say – the more popular. And the Internet, the more incoming links, and if, moreover, from known sources, the greater the popularity of the site, and this affects its ranking.
So, to sum up our little excursion into the world of SEO. To reach its site of Mount Olympus, or has been in the top ten most "advanced", he needs to be indexed and win a ranking of sites of competitors. To achieve this, we need to optimize the page and the very structure of the site to improve its indexing. You must pick the keywords and phrases to fit the text under them, to add a reference mass. This highlights the search engine optimization, site promotion promote online. If the creation of a site – a process that has clear-cut beginning and end, then it may require the promotion of considerably more time, and the maintenance and development project, you must constantly, until it exists.
Hence the benefits of aggressively advertised by the manufacturer, are converted into anti-advertising. A small example of life (forgive me reader for a small departure from the theme): The company has spoiled the old printer. She got the need to purchase a new one. The first action a person responsible for the purchase of new equipment – buy a new printer by selecting it, such as a comparative test of the journal CHIP – an inexpensive, versatile, comfortable, quick, economical, with the lowest cost fingerprint. Choice is made – such as printer model "A". BUT in the last stage, when it allocated the money to buy comes a specialist in "hardware" that is responsible for efficiency of office equipment and said: – Do not hurry, I recommend getting a printer, after consultation with an expert repair services, which our firm has been using for over 3 years. Result: The company acquired the printer "B" opting for specialist advice on repair and maintenance of printers recommendations of the comparative test of the journal CHIP. This example of life and shows clearly that the choice of technology in most cases, we give preference to the recommendations of our acquaintances, friends, professionals, rather than advertising, probably because they have no motive to deceive us or to drive in zabluzhenie. Another thing is that at the time of purchase of objective factors (The amount allocated for the purchase, the absence of persistent stereotypes that turn to receive the goods, credit, etc.) lead us to adopt an alternative solution and then, in such cases, sometimes we are forced to pay for our decision.
Friends List – cornerstone concept in network marketing. It was with him begins your "business". On average, the average person has 10 close friends, 50 friends and acquaintances 100-200. And 9 out of 10 of them refuse to marketiga network. In Finally you get 20-25 people, which you can register by themselves.
Enough, is not it? In this article I will outline the main ways to fund your buddy list. 1. Familiar friends. Just spend time with my friends, especially in their companies. And meet with them. Option a simple and natural. 2.
Meet in the street. We will not consider dating navrode typical: "A girl, a girl, and can meet you?" Or "How to pass a library? ". Our goal – meeting to participate in Web-based business. Therefore, the right to question whether there is enough earning your future friend. Or something like that. The method of dating on the street is only for self- his people, because how you learn – how unusual and caused different reactions from others. Often – negative. 3. Questionnaires should be drafted the questionnaire, which among other things find out the attitude to network business. Then everything is simple – go out and distribute them. With a positive reaction – you can begin to "work". 4. Leafleting. Necessary to compile and print the flyers, which advertised for your business or products of your company. Then all too easy – to go out and distribute them. This method is extremely important enthusiasm! If you stand pillar – that will accomplish nothing. Is much more fun – creating well-designed business cards. It is important not to forget to include your phone. Instead of a profession, you can specify something like: "Business Consultant". This method is much more effective than the usual distribution of leaflets, although it is a little on the cost of losing. 5. Ads One of the oldest and inefficient ways. But nevertheless, briefly describe it. Ads can be given in the newspapers and hang them in the city – in the allowed places, of course. Text ads can be found in any free newspaper. 6. Telemarketing is the method of dialing any number (the phone) and soft persuasion. Option is extremely complicated. But .. The effect depends on your skills of persuasion. And it can be spectacular! 7. Internet possibilities are almost endless. The essence is to create a website and promoting it on the Internet. Posetiteti who visit your website – can register on your network. At the present time, it was even created a concept – Network Marketing 2.0 – just for an online business via the Internet. This method is extremely effective, but … complex and time consuming. Read more at my site: mlm13.ru
In the network business and the parent the child should put themselves in place each other and to understand the situation, give gifts to each other (this is advice rather than enforcement), because the network marketing – a business thanks. Again, compare the corny line business. When you thank the authorities in the last time? Salary – did not count. Awards – perhaps, but it is so rare, and often threatened, that will deprive the award.
And when you thank your guide for the last time? Commonplace congratulations to the birthday Head – It is rather, a voluntary dues, which is collected from the entire team. And talk to souls, shake hands … I think it’s true idiot in a linear business. To summarize the above. I looked at some of the Orthodox Forum.
There’s the horror that is happening – network marketing – a sect, a people need to hang noodles on the ears, “vtyuhivat …” This raises another question – and when we have to “Privoz” as Aunt Sophie “vtyuhivaet” linear business rotten pilchards – an Orthodox? And when young people go to work distributors “Khortytsya”, “Soyuz-Victan” or “Nemirov” – is an Orthodox – the people selling the potion, because “Drunkenness – enmity against God … Alcoholism – a voluntarily courted demon … Drinking drives the Holy Spirit, “- he wrote St. Basil the Great. And as for the network business unit under the scheme of the sect – it is such nonsense, because actually the authors of those lines, anything without understanding, seek only to keyboard pounding. The scheme is another business entirely.
The package includes a pneumatic figures, compressor, an electric cord 25 meters long, operating instructions, the packaging bag. Aeromost designed to be installed both indoors and outdoors. The product can be operated at -30 to +30 C, wind up to 6 m / s, without rainfall. Maintenance during operation does not require Aeromost. Our company can offer you several options for standard shapes and parties, or to develop a draft Aeromost, ranging in size from 4 to 10 meters gates, arches (start, finish) – a great advertising medium for marketing promotions in the open air and spacious rooms. A great way to advertise on sports, skiing and cycling, track and field races, equestrian competitions, caravans etc. Aperture width from 3m to 15m.
Opening height from 2 meters to 4.5 meters. Inflatable informative post – is the original and mobile advertising solution Sponsored 'pillars' – it's easy advertising design. Thanks to the mobility, ease and speed of installation, the possibility of introducing almost any location, advertising pillars are very attractive and also an easy way to advertise your company. A pillar made of diameter 0, 8 meters high and has a height of 2.3 m, weighing about 5 kg. Inside the column is placed the fan power of 75 watts, which enables hold a post in an upright position.
The total area of advertising space – 5 square. m assembly and disassembly within 2 minutes. The assembled "inflatable informational post" like a cylinder with a diameter of 80 cm and height 30 cm balloons, Geostat – The height of tables from 0.5 m to 8 m diameter sphere, from 3 pm to 7 m. The size of the advertising field: 0.7 x 9.4 m and to the wishes of the customer's cabinet is designed to species clearance space for exhibitions, sporting events, entertainment programs, shows, presentations, etc. and placement of advertisements. Upgradeable internal illumination. Our experience has shown that equipping them with additional features such as dynamics, interior lighting – greatly increases their effectiveness. The cost and time of manufacture of inflatable structures depends on the complexity of making a character or object and agreed at a meeting with a customer operation figures do not require special training and support personnel. Advertising agency "Matti" provides a guarantee on their products. As our company knows their products, so execute and after warranty repairs quickly and efficiently.
For pharmacies, this problem is particularly acute, because they sell a commodity that has relatively small shelf life. When choosing the ERP-system in the recent past, the customer had two traditional choices: buy ready-made program with too much common functionality, or order individual development. And the first and second track has its own advantages and disadvantages. Buying ready-made program, you will immediately get a working product. However, it is possible that such a program according to their functional capacity is not fully comply with the requirements of your business.
When ordering individual ERP-system, you get a chance to buy a product that you will be completely satisfied. However, it should be ready for that the development of such a program and debugging it will take at least 6-12 months. Also, consider the regular completion, and this – the additional costs and constant dependence on the performer. But there is a third, much more effective approach to the selection of ERP. Today's market offers a wide range of Ukrainian networker-tech industry solutions (TOR) for the automation of accounting and retailers. TOR are the result of four decades of the evolution of management and information technology.
The most important property TOR – their industry focus, include all peculiarities of that branch of business automation that they designed, which allows to implement a solution, as satisfying the needs of each customer. In addition to the functional characteristics of the industry solution, it is very important when buying is its support and maintenance. Support – ensuring that "sustainability" TOR for an extended period of use, for example, changes due to changes in legislation etc. Maintenance – the presence of firm-supplier TOP specialists who are ready to come to your pharmacy 'on the first call "to deal with operational issues. Many managers who have not previously encountered with automation retailers underestimate these factors. Practice shows that the company can not be automated and consistently high quality work without the proper maintenance program. Functional technological capabilities of industry solutions (TOP) 'ASTOR: Pharmacy 4.5 POS', 'ASTOR: Pharmacy 4.5' and 'ASTOR: Pharmacist "by the leading network integrator," ASTOR-Ukraine "to meet all the requirements listed above. With rich experience in the development and implementation of systems for retailers, the company has embodied them in the most advanced achievements in the practice of inventory management. Key benefits of technology-industry Solutions "ASTOR-Ukraine" – high flexibility and short implementation time solutions and guaranteed customer support postpuskovoe (if required modules are easily added and appended). As already mentioned, one of the most significant trend today is the rapid development of pharmacy chains and independent pharmacies fewer. It is obvious that not only the full development, but also the very existence of the pharmacy chain is now possible without use of the TOR. And most popular are solutions that centrally, but at the same time flexibility to manage product range, marketing programs and pricing policies across pharmacy network.
Trademark registration is not cheap, and the registration process takes a pretty long time. Why, then, to register the trademark for the organization? Do not need it to us and we will cope without the brand. Of course, if you manage your business consists of trade Belyashov, and even then not for long. Trademark registration protects your organization from your competitors, after the registration of your trademark your competitors can not use your pictures, signs in order to introduce the consumer into error. Trademark – is the authority of the organization. But the presence of the brand does not immediately create credibility, it must first be earned. And how to make credibility with consumers? Yes, really good question.
Constantly, when purchasing goods on the domestic market faced with a frank vparivaniem product to the consumer. Only to sell, and then we no longer interesting. It observed anywhere and everywhere. Insurance market – try to get insurance with the insured event, but is incident and will lose a lot of nerves. Automotive market – on the phone one price, come to a place already another price that arises from the alleged selection of colors, windows and heating mirrors. Real estate – who will tell you what the history of the object, why it is sold, and what repairs were made, for example in the apartment. That's the same everywhere, only to sell goods, receive short term profit, and move on. But fortunately so do not all companies, there are companies that have registered trademarks, brands created and hyping them with the primary attention to the quality of products.
These companies are gradually supplant the market of unscrupulous manufacturers and vendors that will not withstand the competition, a good example showed us the current crisis. So where do start a trade mark registration. Do not confuse the brand with the brand name. Brand name, is automatically registered in contact organizations in the state register of legal entities. All the best immediately think that brand name was in tune with your business concept that it itself has said about your business. Devise suitable for you business name. If the corporate name of your company is not suitable for your business, register a new legal organization resembling a title. Select brand name best professionals to write better music composer trust than a deaf person. Picking up a trade name and registered a new company, you are now a direct path to registration of the trademark. Refer to the designers refer to the artists, that they will draw you to the desired mark, that he will reflect your organization. There is no need to save, this is your business, it is better to save your expenses, but not on the payroll of your employees. If you have a decent picture you have more direct path to registration ward. Now you can use the trademark in your documentation, your advertising on your site. Now you are the owner of your intellectual property, which can be, and the better you need to evaluate. Refer to the professional appraisers intellectual property, even if they appreciate your brand. Now you can amortize your brand, the price of which can reach a large number of zeros. Now you can sell your operating business, which now has grown enough in price and the proceeds will be re-let in your not stopping business. There are many options, one only knows that the cost of Intellectual property has always paid off, and those companies are not engaged in improving the quality of governance of their organizations go (not even in history).
Since July 1, banks finally have to tell the citizens of hiring the credit for any need, how much all the same interest and other charges to pay for the loan. Prior to that, it was assumed that citizens will understand themselves, for that money pay. Nobody can get to sign a contract with outrageous terms. Citizens are able to read, often only on the title page do not look. And the fact that the fine print in the margin, they also do not care.
At the same time for legal advice in St Petersburg before this no one has ever drawn! Yes, it costs money, but in the end is clearly advantageous. But the court was too late to prove his innocence. "Trust, but verify" – if this principle is not learned, This situation can happen to you. A lot of these situations occurs at the level of retail customer when the contract is only one and must pay their chetsnye money. And in big business and large amounts of securities – lots. Of course, at this level requires an expert, carefully reading and the first and last page of the contract.
Many companies include state-yuristvov vysokoklasnyh professionals, while others are paid one, and try to pay a minimum of money. But it's easier still, and it is more convenient to order legal support business subscription, which although will require some cost, but it will be much more profitable for you above variantov.Eto, perhaps, the most convenient option for small and medium-sized businesses. Continuous, close cooperation should by no means all companies. Just from time to time to check everything is okay with the documentation in the legal aspect. It is worth whether to take action, to make new documents. All this without leaving their jobs, as the Count Vronsky – "reckon". For this you need only to order this service, as due diligence in St. Petersburg, yuridichesskoy company – check all the documents your business on compliance with laws, as well as in dealings with your counterparts – the presence of "gotchas."
But the laws of business are built differently, if a user needs to refill, so it is necessary need, and it is the need for manufacturers of laser printers that do not want to pay attention. How can get a laser printer is cheaper than a laser cartridge? Manufacturers of laser printers their own capacities and produce laser cartridges, laser cartridges for cost is not as high as the laser printer, laser cartridge is only plastic, a piece of the chip (to the consumer is not tucked cartridge), so he might be low. All these materials are relatively inexpensive. This is evidenced by the fact that some organizations are involved in the restoration of laser cartridges and sell them for cheaper than the original laser cartridges and have a the business income. Everything indicates that the manufacturers of laser printers do not want to give the market supplies, and at the same time do not want to hold its market methods, and act through the termination of the guarantee, if you used refilled laser toner cartridge, start to put microchips on laser cartridges, increasing their cost, which counts the number of pages printed in ink and block it. Prior to this I had to think of to put a chip that will be considered for you as you type, and if he thinks that you have typed a lot, block cartridge.
It would be better thought of as a lower price, and whether it is time to adopt new types of printing. And what about the refillable cartridges, using the services refueling cartridges you automatically lose the warranty on your printer, using the services of unqualified professionals refueling cartridges can damage your printer. As for warranty repair of printers, then a simple calculation you can see that the third second refill your cartridge saves you a new printer, that is, after two refills cartridges you can now not worry about your printer warranty repairs, and if you still need arises, you can use the services of the same refueling cartridges that will not only fill with laser cartridges, but at the same time, and troubleshoot laser printers, it is in place, the benefits are simple, you do not lose time on the delivery of your printer in warranty, you do not wait and do not lose time while your printer is examined to outsiders scratching, which prove the facts refilling cartridges, and for the use of low-quality printer to deny you warranty repairs. Here, the master of on-site true for the money, you do everything, yet give the necessary directions for use. Another advantage of refilling cartridges, as I learned it from the Internet, is that fewer consumables recycled, less plastic to recycle, it just begins to serve much longer, I think for the green – it's a good reason to use the dressing ink cartridges instead of buying new. All these are my tips for unprofitable business if your business is profitable, say – The notary, where printing one page worth seven hundred rubles, or about refilling cartridges and do not think there ever will pay you the consumer, and if you ever print of the contract and the tone of other literature, here we must assume savings in costs for business in three is not bad huge.
Coaching (we are talking about business coaching) – is today perhaps the most effective style of management personnel of the company. Its use gives managers a lot of advantages, which can transfer quite a long time. One of the benefits, and very tangible, a substantial saving of working time – the main resource of any leader. At first glance, coaching as an additional procedure, on the contrary, requires additional time costs. This is true. Education Coaching, its implementation, of course, require a certain amount of time. This is natural. But these costs are recouped many times in the aftermath.
Education Coaching managers – is not as long and complicated as it might seem at first glance. Here we must consider that managers do not have to master all the subtleties and nuances of the profession of coaching. Quite enough learn basics of coaching, learn to apply their knowledge and skills in practice, and further improvement is possible in the process. Thus, time spent on coaching education is minimal. With respect to introduction, here it takes quite a bit.
It depends largely on how quickly will the manager to rebuild their style of work, as well as on how quickly his staff will learn the "rules of the game." Much depends here on the same corporate culture, adopted by the company. Initially, of course, not everything will be smooth. Managers are sometimes very difficult to move away from the traditional policy-making style of leadership and move on coaching. Perhaps also some resistance, especially from employees who do not like to take responsibility for themselves and prefer to have them constantly supervised. But all this can be overcome. Pretty soon people realize that coaching really works, and this management style is really practical and effective. As for the coaching process at work, here it takes quite a bit. Suffice it to recall how long it takes for you to give the employees are any indication, to instruct them.